Business Plan Cover Page

Use our Business Plan Cover Template to present your plan in a way that complies with professionally accepted standards.

Business Plan Cover Page – Professional but Not an Art Project


When your business plan is sitting on a banker’s desk with your small business loan application, or being reviewed by an investor or venture capital firm, the business plan cover page is all they will see.

Keep in mind that most people do judge a book by its cover. The purpose of the business plan cover page is to present your plan in a way that conforms to professionally accepted standards. Attempts to dazzle the reader with an extraordinary or artsy cover page are risky (unless you’re starting an art supply store). Let the cover page simply be a cover page and allow the inside of your plan to do its job. By following the simple guidelines and template below, you’ll do just that.

Your business plan cover page must be professional but not over the top. Keep it simple and informative following these guidelines.

Your Business Plan Cover Page Should Include:

  • The name of your business
  • Slogan or tagline (optional)
  • A logo (optional)
  • The word “CONFIDENTIAL” in all capital letters
  • A copyright notice, similar to © 2009, Your Company Name
  • The date and possibly a revision number, as in, “July 1, 2010. Revision 3”
  • Contact Information: Your Name, phone number, email address and mailing address. Try to use a professional email address that reflects your new business, as in “”


Important Considerations

A slogan or tagline is optional but should be included if your business is in an industry that is considered timely or hot. Similarly, if you’ll be sending your business plan to an investor or bank that is known for working with businesses of your type, let them know through a tagline or slogan that you are in that space. If you don’t currently have a slogan, use something purely descriptive, such as “A social networking web business.” The tagline you use on your business plan does not have to be the same slogan you might use with customers.

If you have a logo you are pleased with, include it on your cover page; however, there is no need to rush to create a logo just so you’ll have it to include in your business plan.

Don’t stop now! After you’ve developed the perfect business plan cover page, see our complete free business plan template .

Want a small business plan template you can complete in one day?

Click “Get it Now” to the right to access our great fill in the blank business plan. Our template is in-depth and covers all the details you need to develop a foundation for many businesses of various industries. We are so confident you will like this plan that we even offer a full money back guarantee.